Evolution Of Mobile

The latest piece for vodafone from digital agency (any my former employer) TBGdigital is this awesome projection mapping documenting the evolution of mobile phones. Pretty frickin sweet i reckon:

One Down, A Few To Go

It’s April already and I’ve made a bit of a slow start with my resolutions (I’ve been swimming a handful of times – that’s about it). However, I’ve just signed up to help fund a Kickstarter project, so that’s one off the list.

About the project – It’s a ten minute short film shot on HD on location in London. Entitled ‘Lunch Date’ it follows this plot:

2011 was supposed to be Annabel’s year. So why is she here, sitting in a restaurant, being told by a thirteen-year-old that her boyfriend, Thomas, doesn’t want to see her anymore.

The small messenger is Wilbur. He has agreed to break the news as payment for borrowing Thomas’s tent. But dispensing with Annabel proves a bigger challenge than Wilbur had anticipated.

If you want to help fund it (or just find out more) – you can do so here.

http://www.kickstarter.com/projects/1758348030/lunch-date-a-short-film/widget/video.html

 

Resolutions Update 01

I’ve been a bit slack with my new years resolutions so far. Moving house is my excuse but it’s not much of one. Anyway, I’ve just found out that I’ve got a place on the annual ‘Swim the Solent’ event taking place this July. Whoop. I know I’m getting ahead of myself but it’s at least a step in the right direction. Plus – my beard is (slowly) getting there. You can see it from 4 feet away (if you squint).

More updates to come. Here is where I’ll be swimming:

Moving Up In The World

I’ve just been looking at the data that’s been released on www.police.uk . It show’s crime statistics for your local area. Pretty handy if you’re looking to move. I however, made the mistake of moving before i checked it. Hmmmmm. The numbers in circles represent the number of crimes reported in that area in december 2010.

This is where I grew up:

and this is where I’ve just moved to:

Brilliant!!!

2011

Happy new year all. It’s been a while since I’ve posted so I thought I’d (belatedly) kick of the new year with a post of my resolutions for 2011. So – here goes:

1. Run a half marathon

2. Swim to the Isle of Wight – from the UK mainland

3. Grow a beard

4. Help fund something on kickstarter

5. Get a personal project up and running (slightly ambiguous i know – but i don’t want to give too much away yet)

Restore some old chairs that I found at a junk sale (I hope when I’m finished they’ll look something like this):

 

So there you have them – my new years resolutions. Perhaps a little ambitious to complete all of them – but even if I get half way, I’ll be pleased. Oh – plus I’m getting married in the summer. I don’t think I can count this as a resolution (without getting my ass kicked by my mrs to be) but it will certainly occupy a fair amount of my time.

Creative Social presents …. The Future of Advertising

Finally I managed to get to an Internet Week event after missing Tuesday’s apparently brilliant Metaphwoar. It was ‘Creative Social presents the Future of Advertising and featured some great talks from some of the worlds most innovative creative directors.

Technology was a huge focus for the majority of the night – with some particularly interesting points from Work Club’s Andy Sandoz who wrestled with the concept of humans becoming machines (heavy stuff for what was supposed to be a talk about advertising).

Another great talk that wasn’t quite so reminiscent of a Terminator movie was Sam Ball’s insight into the gaming world, looking at behavioral pattens of gamers all over the world and the impact that games have on our behavior as consumers. One particularly interesting point he made was that people in certain communities would earn real money within these games (farming for gold, harvesting crops etc.)  whilst gamers in other communities would happily spend real money to skip the monotony of these same tasks, in effect developing their own economic systems within the platform. Certainly food for thought.

Hopefully videos of the talks will be uploaded at some point. In the mean time you can view Andy Sandoz’s presentation here.

 

Skyence – INSCT

Just saw this sick video over at rubbishcorp and though I’ll try not to make a habit of just re-posting cool stuff that others saw first – i couldn’t resist. Great marriage of sound and visual:

“Collaboration between Skyence (Hamburg) and Johannes Timpernagel (Berlin).
Animation generated in VVVV, Editing in After Effects.”

QR Code Installation @ MRM London

The latest installation at MRM London headquarters reception is this wall of QR codes – each one dedicated to a different client and each one linking through to some work we’ve produced for them. A simple idea to implement but an great way of adding a bit of interaction to an otherwise flat space.

Get you iPhone QR Scanner here

Jekyll And Hyde Augmented Reality Book

An awesome augmented reality book to really bring the story to life. I love the way they’ve used the lamp as a camera:

TBG Presents Twitter

Monetising Twitter has been a topic of much debate over the last year or two, and with it’s ever increasing scope for brands to advertise using its platform, it’s  a hotter topic than ever. This video, hosted by UK agency (and my former employer) TBG Digital provides an interesting insight from Twitter themselves as to it’s plans on advertising via the social network giant. What’s interesting is their dedication to keep Twitter an enjoyable experience for the user, hence their very considered step by step approach towards advertising. Keep an eye out for promoted tweets also – I think we’ll be seeing lots more of these.